How to set time and date on Brother MFC fax on Brother

By Sai Kiran Pandrala · reviewed by Sai Kiran Pandrala, Editor Last verified: 2026-05-30

Why I wrote this one

I run a small print-shop service on the side - mostly weekends, sometimes after-hours when an SMB or a home user calls in panicking. Last month at a clinic reception in Banjara Hills, Hyderabad, a customer had picked up a Brother unit and could not get past the basics. They wanted exactly this: Set the correct India time (IST UTC+5:30) on a Brother MFC fax unit. The shop walked them through a generic setup, the unit threw a AADSTS50076 hint banner on the panel, and the customer ended up at my desk with the box still in plastic.

This guide is the same runbook I used that evening. It is the Set Time and Date (Fax) flow specifically in a Brother context, but I have added the cross-checks you need when the unit is part of a heterogeneous fleet - because in real Indian SMB offices, you rarely have one brand of printer. There is a Brother MFC in admin, a HP DeskJet in accounts, a Canon PIXMA in design, and someone's personal Epson EcoTank on a side desk. Getting one task right per brand sounds simple until you realise each brand hides the menu in a different place.

One brand quirk to put on your radar right away: Brother TS-04 error usually points at a damaged ADF home-position flag, not a true scanner motor failure - I've fixed three of these by reseating the flexible cable. I learned that one the hard way and the customer was patient enough to let me re-do the setup the next morning. Saves time if you know it going in. The tool I keep on the laptop bag for work like this is Bonjour Browser 1.5.6 (for IPP Everywhere discovery) - reliable, and it covers most of the customer requests I see week after week.

What you need on the desk before you start

Print-shop work is mostly preparation. Once you start, you do not want to be running back to the laptop for a missing tool or hunting for the toner cartridge box for the model number. Get all this within arm's reach before you start.

• The Brother unit physically accessible - the front panel reachable, the rear ports visible, and the power button within arm's reach. If you are dealing with a Brother MFP in a built-in cabinet, slide it out first.
• Network credentials: Wi-Fi SSID and password if it is wireless, DHCP-reserved IP or static IP if it is wired. For SMB sites with Cisco infrastructure, confirm the printer VLAN tag with the network admin before plugging in.
• An admin laptop on the same subnet. I keep a refurbished Lenovo ThinkPad T480 (INR 22,000 / USD 262 used) just for print-shop calls. Web UIs do not render well on phones.
• The unit's model number and serial. Brother firmware revisions differ by even a single sub-model. Knowing the exact SKU saves you 20 minutes of menu-spelunking.
• The toner / ink box, or a fresh waste-pad if you suspect absorber-full. Some firmware-level operations ask for the cartridge ID; quicker to grab it now than dig in the bin later.

Tools I usually have open

• Epson Connect Printer Setup 1.7
• Ricoh Device Manager NX Lite 1.7
• Canon Quick Utility Toolbox 1.4.6
• Lexmark Print Management 2.14

Even if you only end up using two of these, the others are useful when something goes wrong. Wireshark in particular is the one I reach for when the unit advertises a service but a client cannot find it - and yes, that happens with scan-to-email and SharePoint connectors on switched networks more often than you would think.

The actual procedure - step by step

This is the path I used in the a real-estate office in Anna Nagar, Chennai job last month. It is written for a Brother unit with current 2025-2026 firmware. Older revisions may shuffle the menu structure; the labels are stable across firmware generations but the menu depth changes.

1. Power the unit on and let it finish its boot self-test. On a Brother cold-boot, this takes 90-150 seconds. Do not interrupt - on Brother MFCs I have seen interrupted boots leave the unit asking for cartridge re-seat on next power-up. Wait for the home screen.
2. Confirm network connectivity. Print a network-config page. On Brother, hold the Wi-Fi button for 3 seconds then tap 'Print'. On Canon PIXMA, hold Resume for 2 seconds. On HP, Menu -> Reports -> Network Configuration. On Lexmark, Menu -> Reports -> Network Setup Page. The IP address is what you need.
3. From the admin laptop, open the printer's web UI at https://<printer-ip>. If the cert is self-signed, accept the warning. Sign in as admin. Default credentials are: Brother (admin / initpass), HP (admin / blank on first boot), Canon (ADMIN / canon), Lexmark (admin / admin), Kyocera (Admin / Admin), Ricoh (admin / blank), Xerox (admin / 1111). Change the default immediately - I have seen GeM compliance auditors flag default-password MFPs as a sev-2 finding.
4. Navigate to Menu -> Initial Setup -> Date & Time -> Clock Type 24h. On the Brother web UI this is the canonical path. If your firmware revision shows a slightly different label, search for the keyword in the menu (most Brother EWS revisions have a search box at the top).
5. Fill in the operation-specific fields. For Set Time and Date (Fax), the required fields are listed in the section below.
6. Save and apply. Brother firmware behaviour: HP and Canon auto-apply on Save; Brother, Lexmark, Kyocera require an explicit 'Submit' or 'Apply' click after Save; Xerox and Ricoh require you to acknowledge a warning prompt that says configuration will reload. The reload takes 30-90 seconds, during which the device is offline.
7. Test from a real client. Do not trust the web UI confirmation. Run the operation end-to-end from a normal user laptop on the same network you will use in production. If the test fails but the web UI says success, the issue is almost always firewall / network ACL on the client side.
8. Document and log. Snap a photo of the final config, save it to a folder labelled with the customer name, the Brother serial, and date. Customers call back six months later with 'it stopped working' and your photo is the baseline to compare against.

Two Brother quirks worth calling out before you push the config live: Brother MFC-L2820DW factory reset only clears settings - it does NOT clear the address book or scan-to-email SMTP config; you need a separate 'All settings' wipe under Admin Also worth knowing: Brother MFC fax time/date defaults to GMT and silently rolls back to GMT after a factory reset - you have to re-enter India Standard Time (UTC+5:30) explicitly via Initial Setup -> Date & Time.

The fields that matter for fax compliance

Indian fax compliance under TRAI requires the sender's identity header to include date and time accurate to one minute. A fax with a wrong time header is technically non-compliant; in practice this matters mostly for legal-grade transmission receipts.

• Time zone: India Standard Time, UTC+5:30, no daylight saving. Brother MFCs ship with GMT as default - change this first, before anything else.
• Clock format: 24-hour for fax compliance and for cleaner timestamps in the journal. 12-hour is acceptable for the panel display but not for the transmission header.
• Date format: dd/mm/yyyy for India - Brother supports this under Date Format. mm/dd/yyyy is the US default and is wrong for Indian fax compliance.
• Station ID name: business name as registered for the fax line. Up to 20 characters.
• Station ID number: the fax line number in international format. +91-80-12345678 is the canonical Indian format.

One Brother catch: time and date drift on Brother MFCs running without network NTP is ~2-3 minutes per month. The unit has no internal RTC battery that lasts beyond about 12 hours of power-off. For accuracy, enable NTP under Network -> Protocol -> SNTP and point it at time.cloudflare.com or in.pool.ntp.org. Free, accurate, and survives panel resets.

Verifying it works - real commands

# Brother panel path to set date/time:
Menu -> Initial Setup -> Date & Time -> Date
# Enter: dd/mm/yyyy (Indian format)
# Confirm with OK; panel returns to Date & Time menu.

Menu -> Initial Setup -> Date & Time -> Time
# Enter: HH:MM (24-hour)
# Confirm with OK.

Menu -> Initial Setup -> Date & Time -> Clock Type
# Select 24h Clock -> OK

# Enable NTP so it stays accurate:
# EWS -> Network -> Protocol -> SNTP
# Enabled: Yes
# SNTP Server: time.cloudflare.com
# Sync Interval: 1 hour
# Time zone: UTC+05:30 India

# Verify in the fax journal:
Menu -> Fax -> Reports -> Journal
# Confirm timestamps reflect IST and the format matches dd/mm/yyyy HH:MM.

When it fails - the real root causes

When the procedure does not work, the cause is almost always one of these five. I rank them in the order I check on a real service call.

1. Firmware out of date. Brother pushes minor revisions every 4-8 weeks. Anything older than 6 months has a non-trivial chance of menu paths having shifted or a known bug applying. Update first, retry second.
2. Network reach failure. mDNS blocked, VLAN mismatch, SMB share unreachable, SMTP port blocked. Run a ping and a port-test from the admin laptop before blaming the printer.
3. Credential mismatch. The admin password the customer thinks is set is not what is actually set. Try the default, then the customer's usual pattern, then ask for a reset.
4. Hardware-feature mismatch. The model SKU does not include the feature the customer thinks they bought. Worth verifying against the spec sheet before spending an hour debugging an option that does not physically exist.
5. Genuine hardware fault. The unit throws a panel code like E-02 that maps to a real service condition. At that point, the configuration step will not fix it; the unit needs service or RMA.

Out of every 10 service calls, my rough split is 4-3-1-1-1 in that order. Most problems are firmware or network. Hardware faults are the rarest cause, even though customers blame hardware first.

Realistic cost picture (Indian SMB, 2026)

Customers ask for prices in the same call as the configuration help. These are typical 2026 channel quotes I see in Bengaluru and Chennai.

Channel-wise, I usually source from Iris Global Services (Delhi NCR enterprise MFP rollouts) for warranty-sensitive deployments, and from Amazon Business / Flipkart Wholesale for sub-INR 30,000 SKUs where GST invoicing is the priority. GeM EMD (earnest money deposit) on printer L1 bids above INR 5 lakh is 2% of bid value - factor that into channel cashflow before quoting.

Important rule on consumables: a 30% saving on a non-OEM toner can cost you INR 18,000 (USD 215) when the drum fails six months later because the cheap toner left residue. I never recommend non-OEM consumables for production MFPs. For occasional-use home printers, the calculus is different.

One field story I still think about

About eight months ago I got a call from an ESS Bengaluru reseller demo bay (off Hosur Road). They had three Brother units on the floor and one had started refusing to scan. The panel was clean, no obvious error, just a 'communication error' banner that came and went. The owner had already reset it twice. He was about to call the service centre, which on a Saturday in Bengaluru means a Monday visit at best.

I drove over with the toolkit. Pulled out Wireshark 4.2 (for IPP/SMB capture) and started capturing traffic from the printer to the laptop. The SMTP authentication was actually succeeding - the printer was getting an OK back from Office 365 - but the unit was throwing AADSTS50076 in its internal log buffer about 12 seconds after the auth success. Strange.

The fix took twenty more minutes to find. The unit was set to TLS 1.0 fallback, and Office 365 had quietly stopped accepting TLS 1.0 sessions four months earlier. The auth was succeeding because the cipher negotiated to TLS 1.2 for the first handshake; then the printer was attempting a TLS-renegotiation for the data phase and falling back to 1.0, which the server then dropped. The fix was three clicks: web UI, Security, Encryption, set 'Minimum TLS version' to 1.2.

What I took away from that call: in 2026, every SMB MFP needs at minimum TLS 1.2 for outbound, and most of the silent communication errors I see are TLS-version mismatches at the email or scan-to-cloud edge. The firmware default on units sold in 2022-2023 still leans on TLS 1.0; you have to bump it up after install. I now include that step in every onboarding checklist.

Total time on site: 65 minutes. Customer paid INR 1,000 (USD 12). The unit has been stable since. The other two units got the same fix preemptively that afternoon.

FAQs I get from actual customers

Will this work on the international variant of my Brother unit?

Mostly. The web UI and the menu paths are stable across regions; what differs is the cartridge region-lock and a few feature toggles (some markets get features others do not). For configuration like scan-to-cloud and waste-ink reset, the path is identical. For date/time on fax-capable units, the path is identical but the default time zone differs by region.

How often should I run preventive checks?

For SMB units printing under 1,000 pages a month, every 3-4 months is fine. For production print shops doing 10,000+ pages, monthly: check the maintenance counter, the fuser life percentage on lasers, the ink-pad fullness on inkjets, and the firmware revision.

Will this void my warranty?

Standard configuration through the official web UI or panel menus does not void warranty. Waste-ink counter reset using the official service mode is technically a service operation; OEM service centres will reset it for free under warranty if you take it in. Third-party WIC reset tools work but Canon / Epson can detect the tampering on the next service inspection.

What if my model is a slightly different revision?

Cross-check the model code on the rating plate at the back of the unit. Major firmware generations sometimes shift menus by one or two levels. Search for the keyword inside the EWS - most modern Brother web UIs have a search box that finds menu options.

Can I roll back if something goes wrong?

Configuration rollback: yes. Most Brother EWS let you export the current config to a .bin or .json file before changing anything; you can re-import it to roll back. Firmware rollback: no on most units - newer firmware writes version-locked bootloader entries that refuse older binaries. Take the config export before you make changes.

Is the customer's data safe during this procedure?

For scan-to-cloud and SMTP setup - yes, no user data is touched. For waste-ink counter reset - yes, no data is wiped, only the counter EEPROM cell. For factory date/time on fax units - the fax journal may roll back to zero on some Brother revisions, so export the journal first.

Should I update firmware before or after this procedure?

Before. Always before. Firmware updates can shift menu paths and can include fixes that make the procedure go smoother. The exception: if the customer is mid-deadline and a firmware update is non-trivial (30-45 minutes including reboot), defer to after.

Keeping the unit healthy so this is the last time

After the immediate fix, these habits keep the Brother unit healthy.

• Schedule a quarterly health check. Print a configuration page, save it to the customer's folder, diff against the previous quarter. Drift shows up early this way.
• Subscribe to the Brother firmware update notifications. Most brands have an opt-in email list; sign the customer's admin address up.
• Enable NTP and pick a reliable time source. time.cloudflare.com or in.pool.ntp.org. Time drift on a fax-capable unit is a compliance risk you can fix in 30 seconds.
• Document the admin password in a password manager - Bitwarden Premium is INR 850/year (USD 10) per user. Customers lose printer admin passwords more often than any other credential.
• Photograph the rating plate at first contact. Model number, serial, manufacture date - all of which you will need for warranty claims and replacement part orders.
• Build an inventory spreadsheet: unit, location, IP, MAC, firmware revision, last-serviced date. Saves hours when a customer calls in a panic.
• Educate the end user on what 'paper out', 'toner low', and 'absorber near-full' actually mean - many service calls are user error or premature panic.

None of this is glamorous. All of it pays back in fewer Saturday-evening emergency calls.

Closing the loop

The Set Time and Date (Fax) flow in a Brother context is not complicated once you know the menu path and the gotchas. The first time takes 30-45 minutes because you are looking around the EWS for the right menu. By the third time it is under 10 minutes including the verification test.

If the procedure does not work after one careful pass, do not keep retrying in panic mode. Take a screenshot, take a panel photo, save the network-config page, and step back. Most failures are network or firmware related, and both are diagnosable from the artefacts you just captured. Repeating the same wrong steps faster does not fix anything.

I keep a small printed cheat-sheet in the toolkit with the default credentials for every major brand and the panel-reset shortcut for each. It lives next to the toner-vacuum and the spare network cable. Boring, but it has saved me twenty minutes of fumbling more times than I can count.

Related fixes

Related guides worth a look while you sort this one out:

• How to set time and date on Brother MFC fax on Canon
• How to set time and date on Brother MFC fax on Epson
• How to set time and date on Brother MFC fax on HP
• How to set time and date on Brother MFC fax on Kyocera
• How to set time and date on Brother MFC fax on Lexmark
• How to set time and date on Brother MFC fax on Pantum